#6 Inspiration from the Fair Trade Towns network - innovative and original campaings & actions

Every Fair Trade Town is looking for inspiration: to refresh its activities, connect with other sustainability themes and engage new and younger audiences. But why reinvent the wheel when others have already tested what works?

In this session, colleagues will present inspiring activities and campaigns they have tested in their communities. They’ll share results, the steps they took, the partnerships they built and, just as importantly, the pitfalls and challenges they encountered along the way. Expect dialogue, peer-to-peer exchange and time for questions.

Examples of innovative and original actions include:

  • De Faire Ronde an active, accessible way to put your local partners in the spotlight (Fair Towns Flanders)

  • Connecting your local community with producers from the Global South through the branding of an own coffee label (Spain, Valencia region) (tbc)

  • Sweet Revolution, a campaign for Fair Trade Week tailored to small, medium and large actions (Fair Towns Flanders in collaboration with Fairtrade Belgium).

  • More inspiration tbc.